POWERING THE FUTURE OF ENTERTAINMENT
Showrunners helps production companies get their ideas made.
With brands. Or with creators.
Two routes to an audience.
One purpose: monetising dormant IP.
Branded entertainment made easy.
We help TV production companies and brands create shows audiences choose to watch.
We connect ideas, funding and production partners - ensuring brand involvement enhances the story instead of interrupting it.
We don’t produce the shows. We make them possible.
Giving uncommissioned TV ideas a second life.
We pair production companies with creators to adapt dormant TV formats for digital platforms.
Creators get structure and sustainability.
Producers retain ownership.
Everyone shares in the success.
One slate. Two routes to audience. More ways to make ideas pay.
Production companies developing original formats.
Creators who want to grow sustainably.
Brands who want to be part of culture, not advertise around it.
Broadcasters and platforms looking for fresh IP.
If you work with audiences, we can work with you.
The entertainment landscape is converging.
Audiences no longer distinguish between “TV” and “online” - they watch stories they love, wherever they live.
But the industries behind the content are still divided:
Development teams have structured ideas that often never reach screen.
Creators have massive audiences but lack repeatable formats and face burnout.
Brands want cultural relevance, not pre-rolls.
We connect these worlds so good ideas don’t get stuck in development - they get made, shared and seen.
And for production companies, we help monetise dormant IP and unlock new revenue streams.
“The creator economy is worth over $250bn and growing 26% per year - and nearly half of YouTube viewing now happens on connected TVs.”
Uscreen / Ofcom 2025
We’ve spent our careers at the intersection of storytelling, media and brands.
We’ve led studios, developed award-winning branded entertainment, and worked with some of the biggest names in UK media.
We started Showrunners because the old boundaries between TV, digital and advertising are disappearing - and that creates huge opportunity.
We’re not an agency.
We’re not a production company.
We’re the bridge - connecting people, ideas and funding to power the future of entertainment.
UK ad-funded TV output has doubled since 2019 and is worth up to £100m a year.
Broadcast / Televisual / Thinkbox / K7 Media
Let’s make something worth watching.
hello@showrunners.co.uk